{"id":5549,"date":"2021-09-21T00:01:20","date_gmt":"2021-09-20T23:01:20","guid":{"rendered":"https:\/\/towncryyers.com\/?p=5549"},"modified":"2021-09-21T00:01:24","modified_gmt":"2021-09-20T23:01:24","slug":"the-sharp-and-swift-ascent-of-ayra-starr","status":"publish","type":"post","link":"https:\/\/towncryyers.com\/index.php\/2021\/09\/21\/the-sharp-and-swift-ascent-of-ayra-starr\/","title":{"rendered":"The Sharp and Swift Ascent of Ayra Starr"},"content":{"rendered":"\n

<\/p>\n\n\n\n

With charm and attitude, the 19 year-old singer is one of Nigeria\u2019s most promising new voices<\/em><\/p>\n\n\n\n

By MANKAPRR CONTEH<\/p>\n\n\n\n

Ayra Starr is having her face beat into oblivion for a photoshoot \u2014 a makeup artist hovers over her while we speak on Zoom. Unbothered, the 19-year-old musician proceeds to meditate on the beauty and calamity of being young. \u201cYou\u2019re allowed to make mistakes,\u201d she says, with expressive hands topped by long, crystal nails. \u201cYou get a pass.\u201d In turn, though, Ayra says people don\u2019t take teenagers seriously. \u201cThey feel like, \u2018oh you\u2019re a child, you\u2019re too young, and it\u2019s like, we\u2019re all in this space together,\u201d she says. \u201cWe\u2019re all suffering the suffer together.\u201d<\/p>\n\n\n\n

She doesn\u2019t shy away from that suffering on her debut album, 19 & Dangerous. Armed with delicate yet sturdy vocals, the Lagos-based singer spins heartfelt tales of life\u2019s fleeting and uncontrollable nature, of its devastating heartbreaks, and of choosing to thrive in spite of them. On \u201cLonely\u201d she reminds a cruel boy that she\u2019s human and on \u201cSnitch\u201d she threatens to put another on front street through tweets, but on \u201cBridgertn,\u201d she manages to \u201cTwerk on [her] throne\u201d anyway.<\/p>\n\n\n\n

Born Oyinkansola Sarah Aderibigbe, she chose the stage name Starr because she knew what she could be. Then she chose the Arabic name, \u201cAyra,\u201d meaning honorable and respected. She tells me that she came up with the title 19 & Dangerous two years ago and held on to it. \u201cIt\u2019s not literal; I don\u2019t have a gun,\u201d she says playfully. \u201cMusically, I do.\u201d  Released last week, the record speaks to Ayra\u2019s undeniable power, something she wields with caution and confidence.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Raised between Benin and Nigeria, Ayra is dedicated to preserving African rhythms and language in her work. She sings in English, Pidgin English and Yoruba. Ayra says that she often writes songs with her brother Milar, and her lyrics have a poetic flair, compelling in both syntax and musicality. Her music is as fun to read as it is to dance to. On the mystic and percussive \u201cBloody Samaritan,\u201d she sings: \u201cI see you watching my movement\/This bad bitch bad every day.\u201d The slinky beat marches more briskly than Ayra was used to, she says. Her songs often have brighter, more mellow production, even when they\u2019re upbeat, so she sat with the \u201cBloody Samarian\u201d file for roughly five months before impressively rap-singing over it.<\/p>\n\n\n\n

Otherwise, things have been moving quickly for Ayra. She started recording with the storied Nigerian producer Don Jazzy the day they met in December of 2019. Even that encounter occurred at a breakneck pace. Jazzy reached out to Ayra just three hours after she posted an original song, \u201cDamaged\u201d (now called \u201cToxic\u201d on her album). By June of 2020, she signed to his label, Mavin Records. She released her first EP in January, roughly a year after her first studio session. \u201cOh my god, I was so nervous,\u201d Ayra says of her first meeting with Don Jazzy, a reminiscent smile creeping across her face as her makeup artist brushes her eyelids. She brought her brother with her to Mavin\u2019s Lagos office and studio. \u201cWe were waiting, just by the gate. We would make Snaps. We were just jumping. We were so nervous.\u201d<\/p>\n\n\n\n

\"\"
Don Jazzy and Ayra Starr<\/figcaption><\/figure>\n\n\n\n

Don Jazzy has been the force behind Afrobeats hits, like D\u2019Banj\u2019s G.O.O.D. Music crossover \u201cOliver Twist,\u201d since 2004. Since establishing Mavin in 2012, he\u2019s aided the rise of African acts Tiwa Savage, Ladipoe, and Rema. In 2019, the independent label earned millions from private equity investors wanting to cash in on Africa\u2019s musical growth.<\/p>\n\n\n\n

\u201cI remember when Jazzy would leave the studio, my brother and I would just be shouting, like, \u2018Yay, we did so good!\u2019 Then, he would come back and we would pause and go back to normal,\u201d says Ayra. As Mavin\u2019s latest addition, she feels championed by the label. \u201cIt\u2019s not this business establishment like we think it is,\u201d she says. \u201cIt\u2019s just family.\u201d<\/p>\n\n\n\n

The family Ayra grew up with is a cornerstone of her musical ability. Her mom is a former singer and she has an aunt who rapped. The women would covertly coax her and her siblings into songwriting competitions. \u201cWe didn\u2019t even know that\u2019s what it was then,\u201d says Ayra. Her mom and aunt would give the kids an hour to come up with something and a word to start them off. By ten, Ayra was imagining whole albums.<\/p>\n\n\n\n

After starting college at 14, she continued to pursue music at her mother\u2019s behest, even though she started to become cognizant of gender imbalances in the West African music industry. She says she saw \u200b\u200bthe way men in some parts of the region could sing of vices and challenges that wouldn\u2019t be tolerated in women\u2019s lyrics. She thought of becoming her brother\u2019s manager rather than a star herself, but her mom encouraged her to still upload videos of herself performing online and, well, by now you know how that turned out for her.<\/p>\n\n\n\n

While there aren\u2019t any women she looks to as mentors or guides in industry yet, she\u2019s inspired today\u2019s Nigerian artists like Tiwa and A\u1e63a, and she looks backwards to the Lijadu Sisters, a funky, political act who, from the Sixties to the Eighties were rare female frontwomen in the country. She also channels Eartha Kitt, who she stumbled upon via Google. \u201cI remember when I started properly writing music, I didn\u2019t have a lot of African young musicians to look up to that were female, so I would go to Google and just search. I also wanted to know, \u2018who were people listening to in 1960? What were people listening to in 1970?\u2019 And I would check that, and I would see Eartha Kitt.\u201d The 19 & Dangerous album opener \u201cCast (Gen Z Anthem)\u201d samples advice Kitt offered in a 2001 interview on freedom of expression.<\/p>\n\n\n\n

Ayra says she\u2019s faced \u201cmild\u201d challenges as a young woman in music that she\u2019d rather not dwell on. \u201cI\u2019m going to build my own stage. If no one thinks I\u2019m good enough, because I\u2019m this, I\u2019m that, I\u2019m just going to do my own thing,\u201d she says. \u201cI\u2019m trying to not let it bother me.\u201d She wants to inspire Black girls to feel strong, and moreover, inspire her generation to chase personal freedom relentlessly. \u201cI can\u2019t wait to see more women doing music,\u201d says Ayra. \u201cI can\u2019t wait to see more women in leadership positions.\u201d<\/p>\n\n\n\n

When she thinks about where she\u2019s headed, Ayra rattles off a list of goals. \u201cI want to learn how to write better. I write amazingly, I know, but I want to get better. I want to record myself. I want to learn production better. I want to perform better,\u201d she says. \u201cI will keep finding myself, and I\u2019ll learn things about myself I want the world to learn too, and I\u2019ll try to teach it through my music.\u201d She admits that she has a long way to go, but her foresight, drive, and talent make her a dangerous woman, indeed.<\/p>\n\n\n\n

Originally published at Rolling Stone<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

With charm and attitude, the 19 year-old singer is one of Nigeria\u2019s most promising new voices By MANKAPRR CONTEH Ayra Starr is having her face beat into oblivion for a photoshoot \u2014 a makeup artist…<\/p>\n","protected":false},"author":1,"featured_media":5550,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[6],"tags":[1796,1238,1798,1797],"class_list":["post-5549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment-art-culture","tag-ayra-starr","tag-mavin-records","tag-rolling-stone","tag-sarah-aderibigbe"],"jetpack_publicize_connections":[],"yoast_head":"\nThe Sharp and Swift Ascent of Ayra Starr - 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